Moving Beyond Shopify to Transform the Customer Experience with a Custom Ecommerce Build - Co-Creation Development Begins
Many companies use ecommerce platforms such as Shopify, but they face challenges when aiming for further growth, such as improving the customer experience, implementing their own features, and integrating flexibly with other services. We have now been selected as a co-creation partner, and we aim to migrate an ecommerce system running on Shopify to the company's own system, achieving a better customer experience, original features, and flexible integrations.
The Client's Challenges and the Project Background
The client company felt the need to migrate its existing ecommerce system, which ran on Shopify, to a system developed in-house. The goal was to deliver more advanced features, such as its own recommendation feature, an enhanced user experience, expanded media features (a members' magazine), and support for a variety of purchasing methods. Another key challenge was to automate integration with its warehouse, other online marketplaces, Instagram, and Google Ads, so as to streamline operations and maximize marketing effectiveness.
System Features and Expected Effects
In addition to core functions such as order management, inventory management, and master data management, the system is planned to include its own recommendation engine, media features, and support for a variety of purchasing methods. Automated integration with the warehouse, other online marketplaces, Instagram, and Google Ads is also expected to improve operational efficiency and expand customer touchpoints. The project uses an agile approach, releasing high-priority core features first to support fast business growth.
If you are considering developing an ecommerce site, a core business system, an ordering system, or similar, please contact us. As a co-creation partner, we will gain a deep understanding of your current situation and goals, and then make a proposal suited to your circumstances.